Used by global brands across 120+ countries
The only platform combining accurate population data, rich market context, and export-ready outputs.
Annually updated global demographics plus future forecasts — plan territories and sites based on where people live now and where they’re moving.
Layer population with Google’s global POI dataset and our proprietary household income layers to see not just where people live, but how they spend and move.
Export-Ready Outputs
Instantly export postal codes, shapefiles, and population reports. Use them in FDDs, CRMs, or sales ops — no consultants required.
Custom franchise territory maps with demographics, competitor locations, allies and other key infrastructure. resolution demographic datasets, updated yearly, and tailored for strategic growth.
Define exclusive, fair territories with up-to-date population and income data. Export ZIP lists for FDDs, avoid overlap disputes, and grow with confidence.
Balance workloads, reduce travel, and protect accounts. Build ZIP- or radius-based sales territories, then push them directly into your CRM.
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Explore our latest articles, guides, and tips on territory mapping and market intelligence.
May 14, 2026
São Paulo Retail and Franchising: Emerging Retail Corridors Beyond the City’s Established Commercial Centers
São Paulo’s strongest retail opportunities may not emerge from its most established commercial centers. Using high-resolution population forecasts, ambient population analysis, retail density, and drive-time territory mapping, this analysis explores how customer growth and retail competition are beginning to diverge across several secondary corridors in the broader São Paulo metro.
May 12, 2026
55 U.S. Metros Ranked by Ambient Population Growth (2016–2024)
Ambient population measures where people actually concentrate throughout the day across work, commuting, tourism, logistics, and commercial activity. This report analyzes ambient population growth trends across 55 major U.S. metros between 2016 and 2024 using LandScan data, revealing how patterns of human activity have shifted beyond residential population growth alone.
May 11, 2026
Site Selection Analysis: Is Cape Town’s New R650m Mall in the Right Location?
Cape Town’s new R650 million GrandWest Mall development sits less than 10km from Canal Walk, one of Africa’s largest shopping malls. At first glance, the location appears risky. But drive-time catchment analysis tells a very different story. This analysis explores how primary, secondary, and tertiary retail trade areas shape competition, customer accessibility, and mall performance, and why geographic distance alone can be misleading in retail site selection.
